EXELON

Exelon, an energy and utility company and recent inductee to the Fortune 100, is committed to diversity and inclusion in both its employees and energy portfolio.

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Tasked with developing a creative and content strategy to communicate their community initiatives, inclusive policies and diverse energy portfolio, I wrote, directed and produced digital marketing materials to be released during big moments like Women's History Month, Pride Month and Nuclear Science Week.

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This strategy saw unprecedented engagement with both employees and consumers online on channels like Facebook, Twitter, Instagram and LinkedIn.